Company Name: AbbVie (specifically Allergan Aesthetics, an AbbVie company)
Location: Irvine, CA, United States (On-site)
Job Type: Full-time
Salary Range: Negotiable
Industry: Marketing / Pharmaceutical / Aesthetics
Job Overview
AbbVie, a global leader in Pharmaceutical research, is seeking a highly skilled and data-driven Programmatic Marketing Manager to join the team at Allergan Aesthetics, an AbbVie company, in Irvine, CA. This full-time, senior-level role offers a pivotal opportunity to build, manage, and report on digital media campaigns that drive users down the marketing funnel for our leading aesthetics products.
As a Programmatic Marketing Manager, you’ll be instrumental in creating and trafficking campaigns across various digital channels and platforms. You’ll leverage your extensive experience with tools like The Trade Desk and Google Ads, coupled with your understanding of how to use programmatic channels to drive measurable results. If you are an expert communicator with superior analytical skills, a team-oriented mentality, and a passion for strategic digital marketing, AbbVie invites you to apply.
Duties and Responsibilities
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Build, manage, and report on digital media campaigns across various channels, including OLV (Online Video), OTT (Over-the-Top), and Display.
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Use platforms such as The Trade Desk, Display & Video 360, and Google Ads to create and optimize campaigns.
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Create campaigns and traffic creatives (static display, HTML5 display, VAST, and VPAID assets) within Campaign Manager 360 (DCM).
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Apply a deep understanding of multiple programmatic channels (Display, CTV, OLV, Native, DOOH) and how they influence the marketing funnel.
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Utilize superior analytical, organizational, and time management skills to drive project success.
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Collaborate with colleagues with a team-oriented mentality, fostering an “all-for-one and one-for-all” culture.
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Travel up to 20% to support business needs.
Qualifications
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Senior-level role requiring a minimum of 6 years of experience in digital media and programmatic marketing.
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Bachelor’s Degree is required.
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6+ years of experience building, managing, and reporting across various digital media channels and platforms (The Trade Desk, Display & Video 360, and Google Ads).
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Proficiency in creating campaigns and trafficking creatives (static display, HTML5 display, VAST, and VPAID assets) within Campaign Manager 360 (DCM).
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Strong understanding of multiple programmatic channels (Display, CTV, OLV, Native, DOOH) and their role in the marketing funnel.
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Excellent communication, presentation, and material preparation skills.
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Superior analytical, organizational, and time management skills.
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Team-oriented mindset (“all-for-one and one-for-all”).
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Willingness to travel up to 20%.
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Agency experience is a plus.
Salary and Benefits
AbbVie offers competitive compensation for this full-time Programmatic Marketing Manager position. Your salary will be negotiable and is part of a comprehensive package that includes a competitive base salary, paid time off, medical/dental/vision insurance, 401(k), and eligibility for short-term and long-term incentive programs.
Working Conditions
This is a full-time, on-site position based in Irvine, CA. You will work within a professional corporate environment, collaborating with teams across marketing, creative, and data analytics. The role demands strong analytical skills, exceptional communication abilities, and the capacity to manage multiple digital media channels and campaigns simultaneously. You will also be expected to travel up to 20% to support business needs and stakeholder collaboration.
Why Work with Us
AbbVie is a global leader in the Pharmaceutical and Aesthetics sectors, committed to advancing medicine and transforming lives. Joining the Allergan Aesthetics team means becoming a pivotal part of a company that is innovating the aesthetics market and driving success through cutting-edge marketing strategies.
We provide a challenging yet rewarding environment where your expertise in programmatic marketing, data analysis, and communication will be highly valued. You will be empowered to lead digital campaigns, optimize performance, and directly contribute to the success of our leading brands. For driven and experienced professionals passionate about digital marketing, AbbVie offers an unparalleled opportunity to grow your career.